How to improve post statics, and increasing pageviews is on every bloggers' mind. It took me a little while to get into the swing of things, and start seeing a consistent increase in my blog's pageviews. In today's post, I wanted to share what helped me.
Pick a Topic You Love
Writing about a topic you enjoy is the best way to have great blog stats. Why? Because if you write about what you enjoy, readers can feel that, and are more likely to enjoy reading it. When picking a topic (or topics) you want to write about, make a list of blog posts you'd write. This is helpful for many reasons. First, you'll have a go-to list of posts you can write, so you don't have a lull in posts. Secondly, it's a good way to determine if there is a topic you should write about. If you have a list that goes on-and-on, you know this is something you're passionate about and have a lot to share. However, if the list is fairly short, you might want to look at different topics you can use instead of, or in conjunction with the one you were planning on using.
Write Evergreen Content
To get the most out of each post, make sure it will stand the test of time. If your content is tied to a specific day, like that year's Oscar nominees, then you'll see the stats for that post diminish as it ages. On the other hand, if your posts are useful day-after-day and year-after-year, then you're going to get more views out of each of your posts everyday. I'm not saying don't write content that has an expiration date. But I am saying that you need to make sure your have a good mix of content that is evergreen and will expire.
Search Engine Optimization
Proactively managing your site's SEO is key to increasing your pageviews. By following basic SEO tips, you should be able to increase the amount of organic traffic you get. Not sure where to start to improve your SEO? You should definitely read my Beginner's Guide to SEO! :)
Share on Social Media
If you're not doing this already, this is going the easiest and fastest way to increase your pageviews. Share your new content with your friends, family, and fans using social media like Twitter, Facebook, Instagram and Pinterest. Personally, I love using Pinterest to attract readers to my blog, but it does take a little more work then just posting a photo. To get the most action out of your Pinterest posts, you need to create bright, colorful, and long graphics that depict what you're sharing about. When done right, those few extra minutes pay off to a lot more pageviews.
Link to Your Other Related Posts
You may or may not have noticed that I already did this earlier in the post. I already have an in-depth post about improving SEO that ties in perfectly with the topic of improving your blog's stats. So I linked it :) You need to be doing this, too. When someone finds your site, you want to give them an easy way to find all the other relevant content on your site. To do this, you need to be mentioning and linking your other posts that relate to one another. Maybe you wrote a new post that ties in to one you wrote a couple months ago. Well go to that older post and link the new one. You need to make it as easy for your readers to find what they need on your site. The fewer clicks and searches they need to do, the better!